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Capture and Convert Quality Organic Traffic with a Strategic Content Marketing Partner
B2B SaaS companies should have messaging and content that tracks with their buyer's journey, so they can strategically win SERP visibility and maximize long-term growth
Years of content marketing experience has taught me how to dig deep into a SaaS business and develop the materials they need to squeeze every last drop of ROI from their content marketing efforts.
Optimize Messaging
Position your products as the best solution to your customer’s problems in a tone that is authentic and reflects your company’s unique identity.
Achieve Thought Leadership
We dig deep into your offerings, closely analyzing your competitors and market, then work with your SMEs to create content that's visible, authoritative, and fun.
Strategy and Consistency
Guided by collected analytics data, we'll guide and tweak our content and strategy
Here's what I helped a client achieve in the last six months
Homepage views
⇧74%
Bounce rate
⇩24%
Social media referrals
⇧149%
Turn Your Customers into Evangelists
Good copywriting does more just drive growth — it helps create enthusiasm for your company and products. Turning customers in true believers is the goal of any SaaS marketer, and I help my clients get there.
• Build an authentic and unique brand voice
• Engage your community with high-quality content
• Stay consistent with high-quality communications
“Charlie has energized our team with creativity and professionalism. He's hard-working, always aims for perfection, and is passionate about our products and services, which makes him a real pleasure to work with. I strongly recommend working with him" Andy Liu, Huawei Enterprise Business Group
A Full-Stack Copywriter Who Gets the B2B SaaS Sales Cycle
In addition to conversion copywriting, I also enjoy helping SaaS companies develop high-quality
long-form content that's fun, insightful, builds trust, and inspires action.
White papers and eBooks
Case Studies
Blog Posts
Infographics
Video scripts
The benefits of having a specialist writer for your content marketing projects
• Written with authority
I've written exclusively about IT for over a decade, so I understand your products, industry, and goals.
• Fueled by industry Insights
My content writing is peppered with research from Gartner, Forrester, and other leading sources.
•Smooth SME Interaction
If I need to gather info from your team, I'm prepared to make that process as fast and efficient as possible.
I'm happy to demonstrate how I help SaaS and software companies market with greater focus, impact, and consistency.